Moving to a Digital Interface with Tlang and Machmall
Purchasing heavy construction equipment is never an easy task for construction business owners,however, XCMG’s online presence through the two e-commerce websites, Tlang and Machmall, delivers greater ease and convenience for customers to acquire XCMG products without borders and carry out direct inquiry online. The two e-commerce websites are no ordinary product trading platforms but integrated platforms that cover multiple services such as equipment purchasing, spare parts sales, second-hand equipment trading, rental information release and online after-sales services.
Migrating to Internationalization
E-commerce has obviously created a new way to conduct business. Integrating domestic and foreign resources through the internet, the launch of the two e-commerce platforms is regarded as a significant strategic decision of XCMG responding promptly to the emerging ‘internet+’ and a great leap to accomplish business upgrade. XCMG will make good use of the internet-based business model to reach out to customers all over the globe and further facilitate international trading.